Hope you do not think it is about you: Self-Conceded? Yawn. Facebook should never be used as a way to talk about nothing than you and your service. Have you ever been in a meeting with someone where all they talk about is them and their company and never gives you a second or a breath to let you talk? Exactly: Not long before you fade away to nowhere land, is it? You will receive more likes and comments if you give quality content and interesting posts rather than talking about your brand and not give. A University study discovered that a Facebook status such as the second-person pronoun “you” created more attention than content with the pronoun “I.” Ask intriguing questions, present different views, search for reactions, thank people that give feedback, and reply back.
Never be the one-to-three word Facebook status update. As alarming as it sounds, the same study stated above found that the longer the update the more reactions, such as likes and comments, it received. When you have an update make sure you have great content and always give to your fans. Do not ever just say “hi” or “thanks for liking. Your status updates can be very valuable real estate if you use it correctly. If you have meaningless updates people will begin to ignore your posts and eventually “unlike” your page. This will equal the death of your fan page. Do not try to sound like you are attempting to advertise on Facebook in the status updates as well. This is an easy way to make your fans run from you quicker than they clicked the like button in the first place.